Ladies and gentlemen, this is the missing piece of the puzzle! There are thousands of PLR buyers who purchase PLR, set it all up and hope to make sales and profits… BUT NOTHING HAPPENS!
When you’re about to purchase a ‘Biz-In-A-Box’ PLR product, the sales page will tell you that all you need to do is ‘sell the product as your own and keep 100% of the profits’.
That sounds great… and you’ve done it all… but NO ONE IS BUYING your products.
So, what’s missing?
The answer is traffic! Most PLR buyers lack the ability to generate their own traffic online.
Drive traffic to your offers
For you to succeed and make money with PLR, you need to know how to drive traffic to your PLR offers. This is a skill you MUST have. Without it, your ability to make sales, etc. will be seriously hampered.
If you only remember one thing from this article, let it be this – you must learn traffic generation. It’s a skill that’s DIFFERENT from using PLR.
Being able to use PLR is excellent, but no matter how much rebranding, personalizing and repurposing you do, if no one is seeing your content and offers, you’ll not build an audience and you’ll not make sales.
You need to generate traffic to get sales. It’s that important.
Build a list
Most standard ‘Biz-in-a-box’ type of PLR packages, include an opt in page with an accompanying PLR report. These components are for list building.
The idea is to set up an opt in page and give away the report as a gift in exchange for the visitor’s email address. Setting this up is relatively easy – but you can only collect visitors’ email addresses and build your list if people are actually visiting your opt in page.
You need TRAFFIC to your opt in page.
To effectively use the different PLR components
The same applies to almost all other components in your PLR bundles. If your PLR pack has a sales page and an eBook to sell, you need TRAFFIC to the sales page.
If you have PLR articles to post on your blog, you need TRAFFIC to your blog.
If you have components such as PLR videos, tweets, pins, etc. all these are meant to be used for traffic generation. Are you using them?
Are you giving traffic generation the importance it requires… or are you just buying more and more PLR thinking that’s the answer?
Increase your sales
Making money online to a large extent is a numbers game. The more products you have for sale, the more sales you’ll make.
The more blog posts you have, the higher your chances of ranking for keywords and getting visitors.
The more traffic you get to your web properties, the faster you’ll build a list and make sales. More, more, more. That’s your goal.
Focus on just one method… at the start
Here’s where so many beginners go wrong. They scatter their efforts over many different traffic generation methods and none yield any results worth mentioning.
After buying a PLR product, your first step will be to set it all up. The content needs to be posted on your blog, the sales pages need to be ready to accept orders and your funnel needs to be a well-oiled machine.
Once that’s all done, the tech issues are settled. Of course, you’ll still need to add content to your blog or other web properties at intervals, but this is of secondary importance.
Your MAIN FOCUS now should be on traffic generation… and you need to pick one traffic method and fully focus on it.
It could be Pinterest marketing or video marketing or SEO or one of the several effective methods out there – but you need to choose one and MASTER it.
Get courses and/or training on the traffic method you choose and apply the information given.
It could be paid traffic or free traffic. It doesn’t matter. What matters is that you focus solely on that method until you see visitors arriving to your site and/or other web properties. Then you can track conversions and try to improve on them.
Setting up your PLR is only half the battle… the other more important half of the battle is traffic generation.
Yes, you’ll need to spend time learning it, and there will be a learning curve. It will take time, especially if you’re using search engine optimization. If you’re using paid ads, it’s inevitable to lose some money initially as you learn the ropes.
However, traffic generation is the MOST important skill you must develop. Spend at least 70% of your time learning this skill and getting good at it. Once you know traffic, your sales will skyrocket.
You’ll see opportunities with PLR that you never saw before… and you’ll truly enjoy generating an income online.
After CONTENT, Traffic is the lifeblood of your online business.
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